/* ==========================================================================
   Das Experten — dasexperten.de marketing page
   Implements ui_kits/marketing from the Das Experten Design System.
   Tokens come from colors_and_type.css; this file is layout only.
   ========================================================================== */
*,*::before,*::after{box-sizing:border-box}
html,body{margin:0;background:var(--paper);overflow-x:hidden}
img{max-width:100%;display:block}
.wrap{max-width:1280px;margin:0 auto}

.skip{position:absolute;left:-999px;top:0;background:var(--brand-schwarz);color:var(--paper);padding:10px 16px;z-index:200}
.skip:focus{left:0}

/* ---------- top ribbon ---------- */
.ribbon{background:var(--brand-schwarz);color:var(--paper);padding:9px 32px;font:600 11px/1 var(--font-narrow);letter-spacing:.16em;text-transform:uppercase;display:flex;justify-content:space-between;align-items:center;gap:12px}
.ribbon span{opacity:.9}
.ribbon .lang{display:flex;gap:10px}
.ribbon .lang a{color:var(--paper);opacity:.55;text-decoration:none}
.ribbon .lang a.active{opacity:1;border-bottom:1.5px solid var(--brand-gold);padding-bottom:3px}

/* ---------- nav ---------- */
nav.top{display:flex;align-items:center;gap:32px;padding:16px 32px;background:rgba(251,250,246,.92);backdrop-filter:blur(12px);-webkit-backdrop-filter:blur(12px);position:sticky;top:0;z-index:20;border-bottom:1px solid var(--border-hairline)}
nav.top .logo{display:flex;align-items:center}
nav.top .logo img{height:34px;width:auto}
nav.top .links{display:flex;gap:24px;flex:1}
nav.top a.link{font:600 14px/1 var(--font-body);color:var(--fg-1);text-decoration:none;position:relative;padding:6px 0}
nav.top a.link::after{content:'';position:absolute;left:0;right:0;bottom:-2px;height:2px;background:var(--brand-rot);transform:scaleX(0);transform-origin:left;transition:transform var(--dur-base) var(--ease-standard)}
nav.top a.link.active::after,nav.top a.link:hover::after{transform:scaleX(1)}
nav.top .right{display:flex;gap:10px;align-items:center}
.iconbtn{width:38px;height:38px;border-radius:var(--radius-sm);display:grid;place-items:center;background:transparent;border:none;cursor:pointer;font-size:16px;color:var(--fg-1)}
.iconbtn:hover{background:var(--bone)}
.cta{font:700 13px/1 var(--font-display);padding:11px 15px;border-radius:var(--radius-sm);background:var(--brand-rot);color:var(--paper);border:none;cursor:pointer;display:inline-flex;align-items:center;gap:8px;text-decoration:none;transition:background var(--dur-base) var(--ease-standard),transform var(--dur-base) var(--ease-standard)}
.cta:hover{background:#c51824;transform:translateY(-1px)}
.cta-ghost{background:transparent;color:var(--fg-1);border:1px solid var(--border-strong)}
.cta-ghost:hover{background:var(--bone);transform:translateY(-1px)}
.badge-count{background:rgba(255,255,255,.2);padding:2px 6px;border-radius:2px;font-size:10px}
.burger{display:none;background:none;border:none;font-size:24px;color:var(--fg-1);cursor:pointer;line-height:1}

/* ---------- HERO ---------- */
.hero{padding:64px 32px 72px;display:grid;grid-template-columns:1.1fr .9fr;gap:48px;align-items:center;position:relative}
.hero .eyebrow{display:flex;align-items:center;gap:12px;margin-bottom:24px}
.hero .eyebrow .dx-ribbon-rule{width:48px}
.hero h1{font:900 clamp(46px,7vw,104px)/.95 var(--font-display);letter-spacing:-.035em;margin:0 0 24px;color:var(--fg-1)}
.hero h1 em{font-style:normal;color:var(--brand-rot)}
.hero .lede{font:400 19px/1.5 var(--font-body);color:var(--fg-2);max-width:52ch;margin-bottom:32px}
.hero .actions{display:flex;gap:12px;align-items:center;flex-wrap:wrap}
.hero .actions .cta{padding:14px 20px;font-size:14px}
.hero .trust{display:flex;gap:24px;margin-top:40px;padding-top:24px;border-top:1px solid var(--border-hairline);flex-wrap:wrap}
.trust-item{display:flex;flex-direction:column;gap:4px}
.trust-item .n{font:700 28px/1 var(--font-accent);color:var(--fg-1)}
.trust-item .l{font:600 10px/1.2 var(--font-narrow);text-transform:uppercase;letter-spacing:.16em;color:var(--fg-3)}
.hero-visual{position:relative;aspect-ratio:4/5;background:var(--paper-sunk);border-radius:var(--radius-lg);overflow:hidden}
.hero-visual::before{content:'';position:absolute;inset:0;background:radial-gradient(ellipse at 50% 30%,rgba(255,255,255,0) 0%,rgba(13,25,158,.04) 80%)}
.hero-visual .stripe{position:absolute;top:24px;left:0;right:0;height:4px;background:#0D199E}
.hero-visual .pkg-img{position:absolute;left:50%;top:52%;transform:translate(-50%,-50%);width:auto;height:84%;max-width:80%;object-fit:contain;filter:drop-shadow(0 26px 40px rgba(26,21,25,.22))}
.hero-visual .badge{position:absolute;top:28px;right:28px;width:92px;height:92px;border-radius:50%;background:var(--brand-gold);display:grid;place-items:center;transform:rotate(-8deg);padding:8px;text-align:center;font:900 11px/1.15 var(--font-display);letter-spacing:.04em;color:var(--brand-schwarz-ink);text-transform:uppercase;z-index:2}

/* ---------- VILLAIN ---------- */
.villain{background:var(--brand-schwarz);color:var(--paper);padding:96px 32px}
.villain .inner{display:grid;grid-template-columns:.4fr .6fr;gap:48px;align-items:start}
.gold-eyebrow{color:var(--brand-gold);margin-bottom:20px}
.villain .lead{font:900 clamp(30px,4vw,44px)/1.05 var(--font-display);letter-spacing:-.03em;color:var(--paper)}
.villain .lead em{font-style:italic;font-family:var(--font-accent);font-weight:500;color:var(--brand-gold)}
.villain ul{list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:20px}
.villain li{display:grid;grid-template-columns:36px 1fr;gap:14px;padding-bottom:20px;border-bottom:1px solid rgba(255,255,255,.12)}
.villain li:last-child{border-bottom:none}
.villain .x{width:36px;height:36px;border-radius:6px;background:var(--brand-rot);display:grid;place-items:center;font:900 18px/1 var(--font-display);color:var(--paper)}
.villain .claim{font:700 19px/1.3 var(--font-body);color:var(--paper);margin-bottom:4px}
.villain .claim strong{color:var(--brand-gold)}
.villain .expl{font:400 14px/1.5 var(--font-body);color:var(--stone-200)}

/* ---------- SCIENCE ---------- */
.science{padding:96px 32px;background:var(--paper)}
.science .head{display:flex;justify-content:space-between;align-items:flex-end;margin-bottom:40px;gap:32px}
.science h2{font:900 clamp(36px,5vw,56px)/1.02 var(--font-display);letter-spacing:-.03em;margin:0;max-width:12ch}
.science h2 em{font-style:italic;font-family:var(--font-accent);font-weight:500}
.science .rail{font:400 16px/1.55 var(--font-body);color:var(--fg-2);max-width:40ch}
.science .grid{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.sci-card{background:var(--paper-raised);border-radius:var(--radius-md);padding:28px;box-shadow:var(--shadow-hairline);display:flex;flex-direction:column;gap:16px;position:relative;overflow:hidden}
.sci-card .num{font:700 72px/1 var(--font-accent);color:var(--brand-rot);letter-spacing:-.02em}
.sci-card h3{font:800 22px/1.15 var(--font-display);letter-spacing:-.015em;margin:0}
.sci-card p{font:400 14px/1.5 var(--font-body);color:var(--fg-2);margin:0}
.sci-card .ing{margin-top:auto;padding-top:14px;border-top:1px solid var(--border-hairline);font:500 11px/1.5 var(--font-mono);color:var(--fg-3)}

/* ---------- SHOP ---------- */
.shop{padding:96px 32px;background:var(--paper-sunk)}
.shop .head{display:flex;justify-content:space-between;align-items:baseline;margin-bottom:32px;gap:16px;flex-wrap:wrap}
.shop h2{font:900 clamp(32px,4vw,44px)/1 var(--font-display);letter-spacing:-.03em;margin:0}
.shop .view{font:600 13px/1 var(--font-body);color:var(--fg-1);text-decoration:none;border-bottom:2px solid var(--brand-rot);padding-bottom:3px}
.pgrid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.pcard{background:var(--paper-raised);border-radius:var(--radius-lg);overflow:hidden;box-shadow:var(--shadow-hairline);position:relative;cursor:pointer;transition:all var(--dur-base) var(--ease-standard);text-decoration:none;color:inherit;display:block}
.pcard:hover{transform:translateY(-2px);box-shadow:var(--shadow-raised)}
.pcard .strip{height:4px}
.pcard .shot{aspect-ratio:1/1;background:radial-gradient(ellipse at 50% 38%,#fff 0%,var(--paper-sunk) 92%);display:grid;place-items:center;padding:14px}
.pcard .shot img{width:auto;height:100%;max-width:90%;object-fit:contain;transition:transform var(--dur-slow) var(--ease-standard);filter:drop-shadow(0 12px 18px rgba(26,21,25,.14))}
.pcard:hover .shot img{transform:translateY(-4px) scale(1.03)}
.pcard .de em{font-style:italic;color:var(--fg-1)}
.pcard .more{font:700 11px/1 var(--font-narrow);text-transform:uppercase;letter-spacing:.12em;color:var(--brand-rot)}
.pcard .body{padding:16px 18px 20px;display:flex;flex-direction:column;gap:4px}
.pcard .line{font:700 14px/1 'Eras Bold ITC',var(--font-display);letter-spacing:0}
.pcard .nm{font:800 20px/1.1 var(--font-display);letter-spacing:-.015em;margin-top:4px}
.pcard .de{font:400 12px/1.4 var(--font-body);color:var(--fg-2);margin-top:4px}
.pcard .foot{display:flex;justify-content:space-between;align-items:baseline;margin-top:12px;padding-top:12px;border-top:1px solid var(--border-hairline)}
.pcard .price{font:700 16px/1 var(--font-accent)}
.pcard .vol{font:500 10px/1 var(--font-mono);color:var(--fg-3)}
.pcard.new::after{content:'Neu';position:absolute;top:14px;right:14px;background:var(--brand-rot);color:var(--paper);font:700 9px/1 var(--font-narrow);text-transform:uppercase;letter-spacing:.18em;padding:5px 8px;border-radius:2px}

/* ---------- QUOTE ---------- */
.quote{padding:96px 32px;text-align:center}
.quote .dx-ribbon-rule{width:80px;margin:0 auto 28px}
.quote blockquote{font:italic 500 clamp(28px,4vw,40px)/1.25 var(--font-accent);color:var(--fg-1);margin:0 auto;max-width:22ch;letter-spacing:-.01em}
.quote cite{display:block;margin-top:28px;font:600 11px/1.4 var(--font-narrow);text-transform:uppercase;letter-spacing:.22em;color:var(--fg-3);font-style:normal}

/* ---------- CONVERSION GATE ---------- */
.convert{background:var(--brand-schwarz);color:var(--paper);padding:88px 32px;text-align:center}
.convert-inner{max-width:760px;margin:0 auto;display:flex;flex-direction:column;align-items:center;gap:22px}
.convert h2{font:900 clamp(30px,4.4vw,52px)/1.04 var(--font-display);letter-spacing:-.03em;margin:0;color:var(--paper)}
.convert p{font:400 17px/1.6 var(--font-body);color:var(--stone-200);max-width:56ch;margin:0}
.convert .cta{padding:16px 26px;font-size:15px}
.convert .cta-dark{background:var(--brand-gold);color:var(--brand-schwarz-ink)}
.convert .cta-dark:hover{background:#ffe600;transform:translateY(-2px)}

/* ---------- FOOTER ---------- */
footer{background:var(--paper-sunk);padding:64px 32px 32px}
footer .ftop{display:grid;grid-template-columns:1.2fr .8fr .8fr .8fr .8fr;gap:40px;padding-bottom:40px;border-bottom:1px solid var(--border-hairline)}
footer img.mark{height:34px;width:auto;margin-bottom:20px}
footer .col h4{font:700 11px/1 var(--font-narrow);text-transform:uppercase;letter-spacing:.2em;color:var(--fg-1);margin:0 0 18px}
footer .col a{display:block;font:500 14px/2 var(--font-body);color:var(--fg-2);text-decoration:none}
footer .col a:hover{color:var(--fg-1)}
footer p.mission{font:400 14px/1.55 var(--font-body);color:var(--fg-2);max-width:30ch}
footer .fbottom{display:flex;justify-content:space-between;align-items:center;padding-top:24px;gap:16px;flex-wrap:wrap}
footer .fbottom .copy{font:500 11px/1 var(--font-narrow);color:var(--fg-3);letter-spacing:.12em;text-transform:uppercase}
footer .fbottom .ribbon-rule{width:160px}

/* ---------- reveal ---------- */
.reveal{opacity:0;transform:translateY(22px);transition:opacity .7s var(--ease-standard),transform .7s var(--ease-standard)}
.reveal.in{opacity:1;transform:none}

/* ---------- responsive ---------- */
@media (max-width:1000px){
  .hero{grid-template-columns:1fr;gap:36px}
  .hero-visual{max-width:420px;margin:0 auto;width:100%}
  .villain .inner{grid-template-columns:1fr;gap:28px}
  .science .head{flex-direction:column;align-items:flex-start;gap:16px}
  .science .grid{grid-template-columns:1fr 1fr}
  .pgrid{grid-template-columns:1fr 1fr}
  footer .ftop{grid-template-columns:1fr 1fr 1fr;gap:28px}
}
@media (max-width:720px){
  .ribbon{font-size:10px;padding:8px 18px}
  .ribbon span{white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
  nav.top{gap:14px;padding:14px 18px;flex-wrap:wrap}
  .burger{display:block;order:3;margin-left:auto}
  nav.top .right{order:2}
  nav.top .links{order:4;flex-basis:100%;flex-direction:column;gap:2px;display:none}
  nav.top .links.open{display:flex}
  nav.top a.link{padding:10px 0;border-bottom:1px solid var(--border-hairline)}
  nav.top a.link::after{display:none}
  .hero,.villain,.science,.shop,.quote{padding-left:18px;padding-right:18px}
  .villain,.science,.shop,.quote{padding-top:64px;padding-bottom:64px}
  .science .grid,.pgrid{grid-template-columns:1fr}
  footer{padding:48px 18px 28px}
  footer .ftop{grid-template-columns:1fr 1fr;gap:24px}
  footer .fbottom{justify-content:center;text-align:center}
  footer .fbottom .ribbon-rule{order:-1;width:120px}
}
@media (prefers-reduced-motion:reduce){
  .reveal{opacity:1;transform:none;transition:none}
  *{scroll-behavior:auto}
}